"Lishion" is my own fashion brand through which I design unique pieces, that are hand-sewn out of recycled couture garments: always singleton, unisex and one size.

My claim is to unify high end fabrics with a sustainable production approach. Therefore I buy leftovers from haute couture brands and transform them into street style inspired pieces.

The design process itself is based on two basic principals: each person is unique plus there's no such thing as men's or women's fashion. Consequently I focus on singleton pieces in a genderless style.

As every body is different, I reject the idea of clothing sizes. Because it's not the label that defines the fit, it's the individual who wears it. Or in other words: What's an oversized piece to one person, is a cropped garment for another.

One design for multiple singletons. The 90s inspired "Mood Jacket" slays with its boxy fit and striking patterns.

The "Mood Jacket" is not only a fashion statement, but the true definition of a two-in-one product. Once ordered, it arrives in a bag made out of a tanktop that can be transformed into a second wearable piece via its bottom zipper.

Runway

During a local fashion show I had the chance to present the "Mood Jackets" in front of a live audience. The feedback was as amazing as the gorgeous models that wore them.

To capture its vibe and display its core target group, I orchestrated some professional shoots of the "Mood Jacket". You can get a taste of the stunning results below.

#Idea #Planing #Deisgn #Casting